Affordable luxury, Craftsmanship &Timeless elegance 

Family is the very heart of our brand, representing its foundation, history and contemporary embodiment. Creativity, innovation and impeccable work are at the core of everything we do.



Genevive, whose name is synonymous with open-mindedness and curiosity, sees beauty in everything. Creativity, freedom, sharing and excellence are all central to its values.

This vision enables a creative territory that is shaped around a unique style. From rings, earrings, necklaces and more, our creations symbolize the fusion of exceptional craftsmanship and timelessness.  



Fueled by the energy of our hometown, New York City, artistic passion informs each and every jewelry design. Founded in the 1950s, Genevive Jewelry is run by the third generation of family members— keeping the knowledge and passion for the jewelry industry alive and well. Passed on from one generation to the next since the brand was founded, our brand identity has been forged over time and with the contribution of every member of the family who oversee it. Throughout generations, the brand’s guiding vision continually defines and redefines what it means to be an affordable luxury jewelry brand.

We deliver a wide range of unmatched quality, craftsmanship, and creativity. Meticulously designed and expertly crafted, our jewelry is designed with precision and accuracy for a one-of-a-kind look. Luxury doesn’t have to be expensive— with Genevive, timeless style and high quality is attainable without the price of luxury. Whether you’re looking for a gift or a treat for yourself, we have a wide range of styles that are sure to suit what you’re looking for. Shop our latest collections now, and discover your new daily staples.